Pitch To Win or Pitch To Lose

July was a good month for the marketing in Vietnam as activities resumed in some sectors and then we are hit gain by the pandemic in the second half of it. This...
minimal landscape

The New Normality of Marketing and Business

For the past two months, I have been overwhelmed by the COVID-19 pandemic news constantly updated via all media and also mentioned regularly in my morning podcast routine, in the dinning conversation...

Rebranding – Misconceptions from The Local Business’s Point of View

The year 2019 marks a complete change of Wisdom Agency from a digital agency into a strategy-led agency as we have been involved in many rebranding projects. I personally also have my honour to...

When Chess Teaches Marketing About The Principles of Strategy

Do you play chess? Do you work in marketing? These are two basic questions that I strongly recommend everyone to ask themselves before heading down into the details. Throughout...